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Social Media Marketing
Although social marketing is a top priority and critical for future success, marketers struggle with ROI measurement of social campaigns, as a result, constraining or threatening all important future funding.

- Surveys report that even though ROI measurement is vital to success, that:

- Some 75% of B2B social marketers currently not measuring the ROI of social initiatives

- Almost two-thirds of companies 61% indicating their organizations are poor 34% or very poor  27% at measuring return on investment from social media
YouTube RSS Generator
Generate an RSS feed based on Tag, Category, or your personal Youtube playlist.

YouTube RSS Feed Generator
iTunes Podcasting Tutorial
iTunes podcasting tutorial to create iTunes podcasts.
Video Optimization Part 2
Optimizing your video for search engines will increase the exposure that the video receives, and optimization will also help spread the video's message. Follow these steps to enhance your videos and improve their rankings...

1. Shorter Videos Rank Better

No big surprise here -- the file size of short videos is much smaller than that of longer videos. On the video networks like YouTube, short videos are viewed far more often than longer ones. A length of less than 3 minutes per video seems to be ideal, and absolutely make every effort to keep your video under 10 minutes! If you have a long video segment, consider breaking it into multiple videos. The more popular videos on the video networks are given more exposure, which will also help increase the number of views received.

2. Titles Capture Interest

Just like newspaper headlines, it is important that the title of the video be one that will attract attention. If possible, include important keywords in the video title. This will help the video perform well in video searches for that keyword or phrase. Word order may also make a difference in the video ranking, so try to use the more important keywords at or near the beginning of the video title.

Video Optimization - Part 2

Emergency Response and RSS
Centrelink will use GPS-enabled phones and RSS feeds to improve its response to disasters such as the recent Victorian bushfires and Queensland floods.
The agency played a key role in the recent bushfires and floods as it distributed more than $100 million worth of government support payments to victims.
But its resources were under extreme pressure as it responded to a spate of natural disasters across the country. It now plans to use mobile phones with Global Positioning System capability to track where staff are deployed and what skills are available in an area.

This information will be fed back to a command centre in real time and displayed on a screen.

The department will also use RSS feeds -- which allow a single message to be sent out to a group of subscribers -- to allocate resources to different areas to meet changing demand.

complete article
RSS Feeds for PowerPoint Templates
This is a cool implementation of RSS feeds. The RSS feeds update for new PowerPoint Templates posted. You can select category feeds, create keyword feeds, or other search text.
FeedWind
FeedWind is a RSS feed widget. Simply copy & paste the snippet of code to embed into your web page. It's free and ready to use without having to register!
Closing an RSS Feed
Slashdot raises the question about how to best close an old event RSS feed.
SocialGrapple
Google Inc. has made another acquisition that could help the search engine strengthen its social media-related offerings. SocialGrapple, a  start-up company that sells analytical services for Twitter, said this week that it has been acquired by Google.

Neither Google nor SocialGrapple said how much Google paid for the firm.
FeedsAPI
Another HTML to RSS tool - FeedsAPI is a web page content extraction tool that tries, and usually succeeds in, separating actual content from other web page elements
FeedRinse
FeedRinse.com is a spam filter for your RSS feeds that allows you to filter up to 500 feeds.
30 RSS and Web 2.0 Applications
Collection of 30 RSS and Web 2.0 Applications
FeedX
FeedX is a universal XML feed reader for MODx. Rather than being limited to specific formats, the snippet is capable of parsing and rendering nearly any XML format including RSS, RDF, Atom, you name it. In addition to functioning as a snippet, FeedXs class may be called by 3rd party snippets plugins or modules as a simple method of retrieving cached and parsed XML data.

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